Dixie Beer officially relaunches as Faubourg Brewing Company

New Orleans’ oldest operating brewery, formerly known as Dixie Beer, officially relaunches as Faubourg Brewing with a public grand reopening at the New Orleans East facility on Friday, March 26.

Source: Faubourg Beer via Facebook

According to a FOX 8 News report, the brewery officially changed its name on March 22. The beer brand has also transitioned to the new name on its website and social media accounts.

Faubourg Brewery’s new recipes will hit bar taps next week, and you’ll start seeing them on grocery store shelves in early May.

In November 2020, the brewery announced its new name as “a tribute to the diverse neighborhoods of New Orleans,” according to majority owner Gayle Benson.

Faubourg is a French word that’s often used interchangeably with “neighborhood” in New Orleans.

This decision to change the name came amid “critical conversations about social justice issues that have caused immeasurable pain and oppression of Black and Brown communities,” Benson said in a release announcing the change.

This new 15-acre brewery in the East is just the beginning of a long-term investment for the company, looking to create jobs and attract new businesses to the area, according to General Manager Jim Birch.

“Our team has been working with local organizations here in order to create a jobs training program that’s meaningful, where we can expand the pool of candidates, each time we’re ready to hire, and so that our employee workforce looks like New Orleans, and then we’re providing jobs and providing training to the community that really needs it,” Birch told Kaitlin Rust in an interview.