Freezy Street brings first rolled ice cream shop to New Orleans East

Freezy Street will open the first rolled ice cream shop in New Orleans East on Saturday, May 26.

The new shop at 10709 Chef Menteur Highway will be Freezy Street’s second location. Owners Adam Enterkin and Frances LaMagna opened up the first Freezy Street on St. Claude Avenue last summer, which was also the state’s first rolled ice cream shop.

Freezy Street specializes in the Thai-inspired, hand-rolled treat which uses cold pans to turn homemade liquid cream into ice cream in under two minutes. Other menu items include sno-balls with unique house-made syrups.

Photo courtesy: Freezy Street

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The New Orleans East location is a franchise run by Ashley and Charles Wilson. The couple, long-time New Orleans East residents, says many reasons led them to approach the shop’s owners about opening a location in their area.

“We started out with the intention to bring jobs to the East, bring something fun for everyone’s kids to enjoy, and bring a business to help rebuild our area. Now that we are getting the word out, it has grown into something bigger than that, and we couldn’t be more excited,” Ashley Wilson said.

The new Freezy Street is opening in a renovated strip mall that was damaged by a tornado that ripped through the New Orleans East area in 2017.

LaMagna says so many people love their product, and they want to make the possibility of Freezy Street throughout the state an opportunity.

“We want every neighborhood to have a fun, exciting, and entertaining ice cream shop and Freezy Street is just that,” LaMagna said.

Freezy Street’s new location will have a grand opening celebration on Saturday at 11 a.m. The shop will feature day-long specials during the celebration including $5 ice creams and one free topping on any sno-ball.

For more information about Freezy Street, visit their Facebook page.

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