New Orleans boutique bakery and dessert shop Sucre resurrects its famed king cake this Carnival.
More than a year after closing doors, Sucre reopened its original flagship Magazine Street location in December 2020.
Now operating under new female ownership, the bakery didn’t waste any time bringing back its sparkly king cake and king cake macarons.
Sucre’s Instagrammable king cake gained popularity over the years for its rich, brioche texture and shimmery, glazed exterior.
Business owner Ayesha Motwani said the bakery retained the original recipe and flavor since the iconic king cake burst on the post-Katrina scene in 2009. Soon after, Sucre’s king cake scooped up accolades from local and national publications and quickly became a New Orleans favorite.
“Our king cakes are the same flavors and design that everyone has always loved,” Motawni said. “Right now, we are on focusing on a small production to guarantee the freshness and boutique quality of every single cake.”
For those who need a little reminder, Sucre’s king cake is a brioche cake with a cream cheese icing and a “distinguished luminescent glimmer.”
This year, customers can only purchase the $24 king cake from the original Magazine Street location for in-store pick up, and shipping won’t be available at this time, Motawni said.
Customers can pre-order king cakes via e-mail at email@example.com or swing by for in-store purchases based on availability.
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Sucre also brings back other king cake-flavored favorites including king cake tarts, king cake gelato, king cake cupcakes and their signature king cake macarons.
The New Orleans boutique bakery and dessert shop reopened its original flagship Magazine Street location on Saturday, Dec. 5, with Motawni and executive pastry chef Ashley McMillian at the helm.
McMillian previously served as executive pastry chef before Sucre closed all of its locations in June 2019.
“We are reviving a beloved New Orleans classic, transformed as a destination dessert and coffee boutique with a sophisticated new atmosphere,” owners said in a statement about their reopening.
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